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Showing posts from August, 2021

Top 5 Luxury Food Packanging Designers in Sydney

  Packaging design is one of the most crucial aspects of your product that helps attract your targeted audience. There are many food packaging design agencies that can help you achieve your goals. Here we have listed some of the best ones: Relax Design Relax Design is a food packaging design and branding agency catering to its clients since 2005. They have expertise in food and non food packaging, campaigns, collateral, exhibition designs that have helped many clients solve their problems through creative solutions. They believe that a good design can create an everlasting impression on a customer’s mind, and hence strive to catch just that with their creative design team. They understand their clients’ organization, objectives, challenges and the targeted audience in order to make a positive difference and build a brand which is customer-centric.  Davidson FMCG They have a dedicated team of industry specialists – not a company of generalists. Davidson FMCG is a hand-picked...

HOW TO DESIGN FOOD PACKAGING: A COMPREHENSIVE GUIDE THAT WILL BOOST YOUR BRAND

 A good food packaging design makes your product stand out from its competitors at the shops and provides a unique experience when the product is opened for the first time making it a memorable buying experience.  It Should Communicate Well At a glance, the packaging design of a product must communicate effectively in an effort to represent its value proposition and make a better connection with the consumer than its competitors. Although it’s what’s inside that counts, potential customers will not try a new product or brand unless the packaging design has appeal and achieves cut-through. Attractive How a product is perceived at point of sale is highly influential in any shopping decision. The job of packaging designers is to shape perceptions in a customers’ mind, attracting them to purchase one brand over another. We have heard the phrase, “Don’t judge a book by its cover”, when we all judge the product by its packaging and look. It is very important to make your designs sta...

Tips and techniques for hiring a branding agency

  Branding is a huge part of your marketing strategy. It can make or break your business. It all depends on how you strategize your goals and targets into relevant results. A good branding agency in Sydney can help you with that and create your business into a brand with increased responses and sales. Here are some of the tips that will help you hire the best branding agency for your business: Research Don’t just jump in and employ the first agency you come across. You will probably have some idea of your ideal candidate so giving them a small project to do as part of the interview process can help you save time and the expense of employing the wrong fit.  Company Culture You need to find an agency with a company culture that is aligned with yours. Branding is all about telling your company’s story. If their culture is not a match with yours, that could negatively affect the way the work will turn out. Portfolio A portfolio can tell you a lot about a branding agency in Sydne...